14.9.09

Getting Your Site Ranked on Search Engines

Getting your site ranked in the search engines is a topic that many are interested in. Everyone wants to be on the front page of Google or Yahoo. The higher your SERP (Search Engine Ranking Presence) is the more traffic your website will get. It seems that new books are coming out each and every day with ways to get your site ranked quickly and people are rushing to them hoping they are the next best thing.

I have been in the internet market for several years and I have seen the new ideas come and go. I admit that some of them seem to work better than others and many probably work much better than mine, but I have a system I have used for several years and it has proven a winner for me. I use all "white hat" techniques. The search engines are developed so well they can usually pick up on the people that are using automated software and while your site may make it to the top of the search engines quickly, they die about as fast.

One of the things that is rarely mentioned is getting your page ranked on one of the major search engines is not something that will happen overnight, especially if your domain is new. I have had new domains that made it on the front page in a couple of weeks, but had to work very hard at it and the competition for the words was not that tough.

Where To Start?

If you are trying to make a website to sell a product, the first place to start is your keywords. There are several free tools available today that will allow you to research keywords. What you want to try and find are words that describe your product that don't have a ton of competition. This is the most difficult part of the journey in my opinion. Once you have found a few keywords, you are ready to begin.

Domain or No Domain?

I have had friends that have done very well with free blog sites like Word Press and Blogger, but I have personally had better luck purchasing my domain. I will typically get a domain and set up hosting as soon as I have found my keywords as it can take up to 24hrs for hosting to get set up. One thing to note is make sure that your host provider has the ability to install Word Press if you are planning on a blog type site.

Setting Up The Site

I almost always install some type of Word Press site. For some reason Google love Word Press. I have had Word Press sites rank much quicker than other sites. Word Press is free to use and they offer thousands of templates to choose from. You can even set up sites that look like static sites with some of the Word Press templates.

The Site is set up.. Now What?

You want to post 4 to 5 articles to your newly set up site. If you have your Word Press set up correctly, it is pinging the search engines on every post. Once your articles are posted on your site, it is time to announce it to the world. You can do this in a number of ways. One big way is to comment in forums and get links, another is to write articles to the free article directors. If you are promoting a product with your new site, write an article about it and make sure to mention your website in the author section.

Now that you have it going, just keep posting messages or pages to your site. In the beginning I try to add at least one post per day to keep the search engines pinged. Once you see your site start to get indexed, you can slack that down to once every couple of days if you want.

If you follow these simple steps your site should start getting traffic within a couple of weeks to a month. It isn't a fast process to get consistent traffic to your site. Most people give up before they ever see the fruit of their labor, but if you just hang in there... Keep posting articles, making posts to your website and commenting on forums your site will get big attention. Once it starts getting noticed, it will be like pouring gasoline on a fire... the traffic will just keep coming in.

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