26.10.09

Linking Strategies and Marketing

Obtaining links is a major part of search engine optimization and marketing. Whether you try reciprocal linking, news releases, or writing articles in your area of expertise, different strategies to improve your search engine ranking and attract traffic to your site is an important part of your marketing efforts. Here are three linking strategies to help your search engine ranking.

Exchanging links with sites that have similar topics or themes can be quite useful for both your sites. There are some site directories that will even register your site and search for sites with comparable content. Some examples include SiteSell Value Exchange, Zeus, and IBP Link Builder. Be careful not to use these sites for contacting potential exchange sites as the emails are likely to be impersonal and spam-like. Instead, visit the site and assure yourself of your compatibility, then use the contact information on their site to contact them. If they don't respond, try a phone call. Search engines pay close attention to links, so be very, very sure to exchange links with a site that is complimentary to yours. Exchanging links is called reciprocal linking and while it doesn't cost you, it can be awfully time-consuming and tedious.

One subcategory of viral marketing is writing articles on topics related to your business that you distribute to article sites such as EzineArticles.com or GoArticles.com. Typically, you can include a simple "author's bio" that can contain a link back to your site. This has the double benefit for you of establishing trust and proving your expertise to potential customers as well as providing them a link to your site. Over time, this will produce a good amount of traffic for your business. Also a form of brand recognition, articles are a way to increase your visibility in search engines and ultimately give you a higher PageRank. If you can't write well, or don't have the time, many marketing companies offer this service for a price per article. Did you see the recent study about TASERs? Finding and sending out news releases about recent events, studies, or updates in your industry can garner you links that can remain for months on databases and increase your link popularity. Including a link to your site at the bottom of the news release can temporarily improve your traffic as well.

How to Start an Online Venture With Little Money

I occasionally come across new Internet marketers, on many forums, that wish to earn the sizeable incomes like some of the well-known gurus out there, like Yanik Silver and Ewin Chia. Unfortunately, the majority of these inexperienced marketers boast only the bare minimum of ideas on where to begin, and a bunch of them are reluctant or can't invest in their internet venture. Unfortunately, it is nearly out of the question to start an Internet small business unless you spend a little money on fundamental requirements like web hosting, domain names and so on. So, here is a coarse guide on how to start an online venture starting with close to $0.

The first and foremost issue to look after is to catalog all your abilities. What abilities do you hold? You could have acquired these abilities through day by day life (for example languages), from your work (hands-on information on a given niche) or from your hobbies (for example golf. It is essential to catalog talents or information that you possess and could be in demand. For example, you love golf and you do it each day after work. You could start your Internet business with this: Composing an instructional guide on golf, teaching people how to do it, etc. Greatest of all, you don't need money to come by this know-how: You already have it.

So, the very first option, if you have no cash to start your internet venture, is to make some funds using your existing abilities or expertise. You can instruct students on your leading field of study in college, you can teach information about your hobby to folks who are interested, you can create guides on information or skills you acquired through experience and can't be found in academic books.

All right, let's say if you truly can't think of any talents or know-how that people might desire. Then, it's crucial that you locate a business prototype and focus on that alone. You can get hold of nearly everything you need through bartering. Web hosting, domain name or credit card processing, to name a few things, in trade for your creation (if you own one) or services like copywriting, ghostwriting and website designs. There is always some mundane job that people don't like to do, and you can do those jobs for those people in exchange for things you need. You merely need to ask for it!

Free Website Promotion Strategies - 2 Low-Cost Internet Marketing Strategies For Instant Profits

If you look hard enough there are boundless possibilities in ways you can promote your business online. Best of all you don't have to spend a lot of money to get a good amount of traffic online. There are lots of methods currently you can use to expose and make your presence well-known without sucking the money from your bank account. Use these low cost internet marketing strategies to intensify your online presence. Below are two very straightforward strategies to increase your businesses' visibility online further than your marketing budget will allow.

1. Affiliate Marketing Strategy

Affiliates are businesses which concentrate solely on marketing and product promotion in support of websites. They market your product and create web traffic for your website without you lifting a finger. They operate in support of a commission and only profit as soon as they make a sale. The brilliant part in relation to affiliates is that most of them currently own a ready-to-go email list which contains the details of loyal subscribers; so by paying them, you are furthermore paying for their goodwill and connection.

2.Newsletter marketing plan


It is brilliant to make one sale, but making a repeat sale is another level. You need to make sure your customers know how to contact you, get their contact details this will mean you can keep your customers up to date with what you are doing. Keep them up to date frequently, however keep it short. Do not mail them any sales pitch type email, it becomes irritating. Simply let them know your website exists. Make sure you don't spam them; this could get your account frozen very quickly.

Using these free internet marketing strategies, you can achieve the desired results over time. And if it doesn't work - remember- it's free.

2.10.09

Using a Google Web Site With a Free Domain Name Service Provider

Creating websites nowadays, as compared to 4 years ago is way too easy. Back then, you'll need knowledge and skills in HTML, java script, servers and so much more.

Nowadays, creating a website seems like a piece of cake, as we create websites using tools such as Microsoft Word, Google Doc and Word Perfect.These tools save us the headache of learning all the so called 'languages' needed to develop websites.

This allows authors (or anyone who wants to be an author) to directly create websites without the need for 'website developers' which can be costly and perhaps, time consuming. Normally to create a free website (especially with free hosting), a person cannot control or customize the URL link for their website. This article aims to solve this problem.

It focuses on how to create a free website, yet the website creator can still customize the URL link to their liking. To do this, there are a few things that need to be done.

Requirement:

1. Register an account with Google*
2. Register a free domain name service provider. In this case we use co.cc*


* Please take a note that may use different free service provider; however it is recommended that you use the providers that we have listed above.

Step:

1. Do the registration on Google; you are able to accomplish this by registering for one of their services such as Gmail.
2. Once registration is complete, we can start to create the web site using Google site service. Start writing your content there. There are plenty of web tools that you can experiment with.
3. Save your work and get the URL.
4. Register with domain name service provider at 'www.co.cc'
5. Decide what your domain will be - Tip: get a short and easy to remember domain name.
6. Configure your domain name with the URL you got from Google site.
7. After all the tasks has been completed, you will be able to promote your link in your business cards, to friends, in forums and etc.

3 Vital Ingredients of All Successful Blogs - The Critical Components You Should Know

Blogging is one of the most important and must have components of successful online usiness.
It is the most effective tool to reach your audiences and communicate properly.
So, if you want to build a successful business, you have to start Blogging so as to drive a sustainable traffic to your website and communicate with your audiences effectively.
In this article I will show you 3 most important ingredients are used by all successful bloggers.
Here are the critical and must have components.

1: Writing High Quality Content

One of the most critical and decisive factors that has a great impact on the success of your blog is creating high quality content.
This is due to the fact that visitors who come to your blog want information; it could be for entertaining, find a solution for their problem, etc. In other words, visitors come to your website very often, only if you provide them with quality content that can help them in some way.
If you help people through your articles, visitors will come to your website regularly to find out valuable advice. This way you will be able to build a sustainable traffic to your blog.
Remember that Traffic is attracted to Quality or Valuable content.
So, if you want to drive consistent and sustainable traffic to your blog, you should create high quality content.

2: Blogging Regularly

If you want to get your visitors come to your website regularly, you have to post content to your website regularly, and making daily posts is highly recommended.
Be aware that if you fail to product consistent content to your blog, there is high probability that your readers shift to other places where they can get valuable information.
So, if you want to get long term and consistent traffic to your website make sure that you post content to your blog regularly.
You can create variety of article styles to create consistent content. You can mix news, tutorials, interviews, reports, etc so as to be able to create content regularly. But, make at the same time to provide your visitors with valuable content.
The best way to create a quality content and consistently is to have a solid content creation and posting plan and strategy.
3: Building Loyal List of Readers
If you really want a reliable and consistent traffic to your blog which guarantees you to build a successful online business using Blogging, you must build a list of loyal readers to your blog.
Building and treating a loyal list of readers the right way would enable to create a strong relationship with your readers. And, if you are able to build a strong relationship with your customers, you can send them updates when you make a new post.
This is a guaranteed way to get consistent traffic to your website.
If you have a loyal list if readers, your dependency on other kinds of search traffic like search engine traffic is minimized which ultimately secures your Blogging business.
The other benefits of building a list of loyal subscriber is that you can send them promotional offers, like affiliate programs, which is additional source of income for your business.
So, if you want to build a successful online business using Blogging, you need to start building your readers list and build a strong relationship with them.
Summary
If you really want to build a successful business through Blogging, you must incorporate these three components into your Blogging strategies.

Keywords For Search Engine Success

When it comes to acquiring traffic the proper use of keywords on a blog or website can never be underestimated. Many times, the traffic to your blog is acquired by people stumbling onto your entries via the various search engines. This means you need to manipulate your blog entries' placements in the search engine and the best way to do this would be to sprinkle your entry with common keywords that make the blog more search engine friendly. Keywords are simply general topic words someone plugs in the search engines and then the search engine looks for matches to these words on websites or blogs. If you blog properly uses keywords then the odds of people finding your blog through the search engines is significantly increased.

Let's say your blog deals with professional baseball you would need to select certain keywords in your blog entries that people would commonly plug into a search engine when the subject of professional baseball is concerned. Examples of the types of keywords to use would be "Major League Baseball," "MLB," "professional baseball", "World Series", "American League," "National League," et al. Of course, the multitude of keywords you could use are fairly vast but they should be general enough that they are words most commonly used.

If you are unsure of what type of keywords to use for your blog you needed worry though. There are subscriptions services that keep track of keywords for a particular phrase and which keywords are used most often. Most of these services can be subscribed to for a nominal fee per month. The way they work is simple. Let's say your blog was about Halloween costumes and you wanted people to discover your blog entry on gorilla costumes you would plug in the words gorilla costume and see what keywords are the most used. (FYI - the most common keywords in this particular search would be "Halloween gorilla costume" and "adult gorilla costume".) Using such a service is highly recommended as it takes the guesswork out of selecting keywords.

It is important, however, to use keywords sparingly as overuse of keywords can backfire as the search engines may look at the blog entry as having spammed itself with keywords so as to manipulate traffic. So, instead of doing this it is best to use a particular keyword 2 or 3 times per 100 words in the entry. This will usually bring about the best results and drive a tremendous amount of search engine traffic to your site.
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