Don't feel bad if you're a PPC affiliate and you just can't seem to get your pay per click campaign off the ground. I've been right where you are and it's really not your fault.
Why? Well for one thing, did you know that only 2% of affiliates make it to the big leagues? That leaves a whopping 98% failure rate. What's mainly driving that 98% into failure is poor pay per click campaign management.
So, I have outlined for you 3 crucial mistakes to avoid, right now, so you can start optimizing your pay per click strategies and instantly make more money!
Mistake #1 - Fatal Keyword Advertising Mistakes
Having a properly set up Google Adwords campaign with converting Google Ads and landing pages simply isn't enough anymore. The competition is rising which demands more creativity from your part if you really want winning results with google adwords.
Try branching off from the normal variations of the one root keyword, which is called going "deep". Instead, come up with as many synonyms for the keyword as possible. This is called going "broad".
How you avoid the 'fatal keyword mistake" is to bid on your broad list first. Once you see which keywords are converting, go deep with those and bid on them.
Mistake #2 - Stop Killing Your Winning Campaigns
I have to admit, I've made this mistake a few times at the beginning. After reading this, you'll see that this winning strategy makes a whole lot more sense - even making you feel like a ditz (like me).
Here's what I'm talking about...
A lot of people might think that once they have a campaign up and running and it's getting conversions, the best thing to do is lower your bids, right? WRONG!!!!
Example:
I've got a winning campaign at .20/click. Seeing that it's converting, I decide to lower my bids to .10/click. Before you know it, it's been a couple of weeks and I've lost a couple hundred bucks.
How to avoid this is to simply realize that popular keywords cost more! So, if you lower your bid on those, the only thing you're doing is lowering your page rank.
The best thing to do is to view your campaign and see which adgroups are above position eight (there are 8 ads per page - so, positions 1-8 are on the first page) and increase your bids by 30% on those adgroups.
Mistake #3 - Not Staying Focused
Once you've found a winning campaign, don't go and repeat the same game plan for 10 other niches. Make sure you stick to your affiliate promotion and focus on consistently improving and optimizing it until it's an automated money machine!
Don't spread yourself too thin. The key here is to find the winner and build it into a powerhouse before moving onto your next promotion.
* * *
So, to recap...
Build a broad keyword list by creating as many synonyms for your keyword phrases and bid on those first. Once you start seeing which keywords are converting better than the others, go deep by building variations of those one root keywords and bid on them.
Don't kill your winning campaigns by immediately lowering your bids when you see it converting. Instead, analyze the page ranking on your adgroups to see if it's best to either raise or lower your bids according to their position.
Finally, stay focused on the campaigns that are winning. Don't go and immediately copy the same strategy for 10 other new pay per click campaigns. Just focus on the ones that are getting results and optimize them to their top potential. Once the engine is running, you're on your way to automated money heaven.
Showing posts with label Adsense Tutorial. Show all posts
Showing posts with label Adsense Tutorial. Show all posts
15.8.09
How Photo Blogging Makes You Money?
Many people feel that photo blogging is the most exciting kind of blogging that exists. Building and maintaining a photo blog is no more difficult than creating and updating a text-based blog, and many people feel that the internet's high speed, full-color technology reaches the pinnacle of its appeal with the transmission of images.
Posting photographs in a blog format on a daily, weekly, or occasional basis is a great way to express yourself while reaching viewers in an emotionally charged and aesthetically engaging way, and surfing photo blogs can help you to get a whole new perspective on the world in which we live. Setting up AdSense on your Blog is a breeze, and you can complete the whole process in less then an hour.
Many people who run image blogs are photographers by trade, but photo blogging is also very popular among hobbyists and amateur shutterbugs. To be certain, a lot of the most popular photo blogs have gained attention because the pictures on them are of the highest artistic caliber, and a lot of the people who run these striking blogs are graduates of prestigious art schools and have impressive professional portfolios.
However, some of the most well known and most often visited photo blogs are as notable for their concepts as for the pictures themselves. Certain photo blogs, like the popular "Cute Overload" which features picture after picture of adorable animals, are more about the thematic content of the pictures than they are about the style in which the snapshots are taken.
The fact that photo blogs range from forums to display the work of highly skilled artisans to playful collections of curiosities shows that photo blogging is a truly diverse form. The fact that photo blogs are so easy to build and to update makes this kind of visual communication very democratic, and enables people at all skill levels to become a part of the global conversation about the nature and value of photography today.
Whether you are an artist or hobbyist who wants to create a photo blog, or whether you are just somebody who enjoys learning about new places and things, spending some time looking at the most popular photography blogs on the internet can be a very rewarding endeavor. You can travel to another place or another time by seeing pictures of faraway locations and long-gone eras.
You can see your own neighborhood with fresh eyes by discover how local artists have photographed the town or city in which you live. Photo blogging allows people to communicate all of these things and more, which makes it a very exciting part of the modern blogosphere. If the best thing about web technology is that it allows people to reach each other in a very personal way from across great distances, then in many ways photo blogs are the most successful kind of web sites.
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